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of 5— Gather your event details before starting
What you'll accomplish
By the end of this guide, you'll be able to generate a complete 6-week social media content plan for any event — including ready-to-post captions for LinkedIn and Instagram — in under 20 minutes. You'll stop scrambling for content ideas the week before an event and instead have a scheduled queue ready before you even confirm the venue.
What you'll need
- ChatGPT account at chatgpt.com (free tier works; {{tool:ChatGPT.plan}} — {{tool:ChatGPT.price}} — gives you longer context for more detailed plans)
- Event details: name, date, key highlights (speakers, themes, activities, registration link)
- Optional: access to a scheduling tool like Buffer or Hootsuite to schedule posts after generating them
- Time needed: 20 minutes to generate the content; 20–30 minutes to schedule it
- Cost: Free (ChatGPT free tier is sufficient for this task)
How-To Guide: Event Social Media Content with ChatGPT
Step 1: Gather your event details before starting
Before opening ChatGPT, have these details ready:
- Event name and date
- 3–5 key highlights (keynote speakers, major sessions, special features, entertainment)
- Registration or ticketing URL
- Target audience description (who should attend)
- Hashtags you want to use (or ask AI to generate them)
- Tone preference: professional, casual, enthusiastic, inspirational
Tools:ChatGPT